Monthly Archives: November 2016

UK surveillance law marks a ‘worse than scary’ shift

https://www.cnet.com/news/snoopers-charter-investigatory-powers-bill-royal-assent-surveillance-uk/ This article directly relates to what we discussed last class with invasion of privacy. Although claiming it is for the safety of the nation, the alternate argument is invading the privacy and essentially spying on everyone, not just potential … Continue reading

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The Failings of both Traditional and Social Media Have Led To The Concerning Destruction of Fact

In this article the author analyzes the impact social media and traditional media had on one of the most polarizing presidential elections to date. In a post election analysis it was calculated that Donald Trump earned an estimate of of … Continue reading

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Privacy Risk with Social Media

http://www.huffingtonpost.com/sam-cohen/privacy-risk-with-social-_b_13006700.html Since we talked about privacy in class yesterday, I found this article interesting in different ways social media is being used to hack into our privacy. About how hackers tend to use the shortened URLs like those which are … Continue reading

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The Best Social Media Strategies for Black Friday.

https://www.inspiriamedia.com/gibbons-digital-blog/the-best-social-media-strategies-for-black-friday Considering Black Friday and Cyber Monday just ended, I thought it would be interesting to share something about how social media played into these two shopping holidays.  This article gives advice for companies on how to effectively utilize social media … Continue reading

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Spotify’s New Campaign: “Thanks 2016; It’s Been Weird”

Since we talked about privacy today in class, I thought this was a pretty funny way to use our personal data in advertisements. Although I don’t want Spotify advertising how many times I’ve listened to “Closer” in the past month, it’s … Continue reading

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https://www.amazon.com/p/feature/dw8gr4bwe6h43mk

In the last year, amazon released amazon smile. Amazon smile is a great campaign allowing amazon to tap into social issues and create corporate social responsibility and create shared values. This shows that amazon cares about the community as well … Continue reading

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Companies Woo Animal Social Media Stars

This article discussing the popularity and followings of animals across social media channels caught my attention. Often, as we have discussed, it is hard to predict when a video or post will go viral online, but animals have proven to … Continue reading

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#GivingTuesday takes off on social media

http://www.newsday.com/news/nation/givingtuesday-takes-off-on-social-media-1.12684057   I think this is a great way to give back after Black Friday shopping and Cyber Monday. By using the #GivingTuesday hashtag individuals on social media are able to bring awareness to organizations that need assistance. This also … Continue reading

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Social Media and Black Friday Shopping

https://www.inspiriamedia.com/gibbons-digital-blog/the-best-social-media-strategies-for-black-friday This article is very relevant right now, as social media is increasingly becoming important and as black Friday just passed this week. Black Friday and Cyber Monday are two dates that should not be ignored by businesses because these … Continue reading

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“Snapchat Video Ads Average Less Than 3 Seconds a View”

http://adage.com/article/digital/snapchat-video-ads-average-3-seconds-a-view/306915/ This article describes a recent statistic released by one of Snapchat’s advertisers that advertisements on Snapchat are typically viewed for between 2.5 and 2.8 seconds. Given that Snapchat’s video ad length has been a common concern among advertisers, this … Continue reading

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